Publisher: The Vista News

Sam George Secures Victory Again For Customers as Reset is on-coarse

by Ekow Benyah Sep 30, 2025

DStv Announces Major Value Upgrades for Ghana Subscribers from October 1

Accra, September 29, 2025 – DStv customers in Ghana will receive significant value upgrades across all subscription packages starting October 1, 2025, following a landmark agreement between the government and MultiChoice Africa.

Minister of Communication, Digital Technology, and Innovations, Samuel Nartey George, announced the new arrangement at a press briefing on Monday, September 29. The changes follow weeks of negotiations between the Ministry, the National Communications Authority (NCA), and MultiChoice over DStv's pricing in Ghana.

According to the Minister, the new value offering exceeds the government's expectations, with Ghanaian subscribers set to receive between 33 and 50 percent more value depending on their bouquet.

Padi Bouquet subscribers (GHS59) will be upgraded to the Access Bouquet (GHS99), gaining 35 extra channels and saving 40 percent. Access Bouquet subscribers (GHS99) will be upgraded to the Family Bouquet (GHS190), adding 19 channels and saving 48 percent.

Family Bouquet subscribers (GHS190) will be upgraded to the Compact Bouquet (GHS380), with 22 more channels, including live football matches—a 50 percent value gain. Compact Bouquet subscribers (GHS380) will receive the Compact Plus Bouquet (GHS570), adding 12 more channels and saving 33 percent.

Compact Plus subscribers (GHS570) will be bumped up to the Premium Bouquet (GHS865), with 18 extra channels and a 34 percent increase in value. Premium subscribers (GHS865) will retain all premium content and gain automatic entry into a promotion to win fully paid trips to watch selected English Premier League matches, subject to terms and conditions.

"This offer is available to both new and existing subscribers from October 1, 2025. There is no restriction on bouquet choice," the Minister said.

Samuel George praised MultiChoice for what he called a goodwill gesture that directly responds to the concerns raised by the government and Ghanaian consumers. "I went into this with a request for 30 percent [value increase]. What we have now—the lowest is 33 percent, the highest is 50 percent—and I extend my warmest gratitude to the MultiChoice team for that," he stated.

In addition, MultiChoice Africa has slashed the price of its Zapper decoder and dish kit package by 50 percent, reducing the cost to GHS555 for new customers. "This is yet another 50 percent discount for subscribers. The government of President Mahama is on your side, and MultiChoice is a responsible business operating in Ghana," the Minister added.

The announcement follows the work of a stakeholder committee formed by the NCA on the Minister's directive. The committee was tasked with assessing the fairness and commercial viability of DStv pricing in Ghana and developing a roadmap to address concerns around affordability and cross-border decoder piracy from Nigeria.

The regulatory pressure came after public outcry over rising subscription costs, leading to a standoff between the Ministry and MultiChoice Ghana. The Minister had previously threatened regulatory action if pricing concerns were not resolved.

With the new value arrangement now in place, the standoff appears to have eased, with both government and MultiChoice signaling a more collaborative relationship moving forward. "The committee is of the view that this increased value offer addresses the government's concerns. It reduces pressure on Ghanaian households while ensuring the sustainability of DStv's service in Ghana," Samuel George concluded.

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